Digital marketing for concreters.
Get more work, book more jobs and have a marketing system running while you're on the tools. We set up and run your Google profile, ads and follow-up, then show you the results every week, so you can grow your concreting business.
Great concreters don't always get the work they deserve.
Rain wrecks the schedule
A wet week pushes every pour back. When the sun comes out, you need jobs lined up and ready to go, not an empty diary.
The big outfits own Google
Search "concreter near me" and the same few names fill the map and the ads. You're not one of them yet.
Big quotes that go nowhere
You measure up a full driveway and send a big quote. Nobody followed up, so someone else poured it.
More work, more jobs and a concreting business you can grow.
We don't sell you likes or clicks. We set up the marketing systems that bring in work, so you can stop chasing jobs and start choosing them.
Bigger results, less waiting, less effort.
Most marketing makes you wait months, do half the work and guess whether it's working. We built ours the other way round.
More jobs, not more likes
We measure success in enquiries and booked pours, the things that pay your bills.
You see every lead
Every lead is tracked: where it came from and what it cost. You own your accounts and your data.
Live in about 3 weeks
Your Google profile, tracking and ads are set up and running fast, not months from now.
Done for you
We write the posts, run the ads and follow up the leads. You do the concreting.
Our 3-step system to get concreters more work.
Every concreting business needs the same three things: to be found, to get enquiries, and to turn those enquiries into booked jobs. Tap each step to see what we do.
1Get foundGoogle Business Profile and SEOTap to see how ↓
When someone searches "concreter near me" or "concrete driveway Logan", Google shows the map first. We set up and run your Google Business Profile, list every service you offer, from driveways and house slabs to exposed aggregate and polished concrete, post your finished job photos every week and reply to every review.
2Get leadsGoogle and Meta adsTap to see how ↓
Google Ads put you at the top for high-value searches like "exposed aggregate driveway Brisbane" or "shed slab Gold Coast", in only the suburbs you service. Facebook and Instagram ads show your finished driveways and patios to homeowners nearby: ideal for new driveways, patios before summer and resurfacing tired concrete.
3Win the jobCRM and automatic follow-upTap to see how ↓
Every enquiry lands in your CRM. The customer gets an instant SMS, missed calls get a text back while you're mid-pour, and every quote is followed up automatically until it's a yes or a no.
Pick the one that sounds like you.
Tap the situation that fits your concreting business and we'll point you to the right package.
I've just gone out on my own
See Visibility →
My diary has gaps between big pours
See Lead Generation →
I quote big jobs, but too many go quiet
See Growth →
Most local concreting jobs start with a map search.
When someone wants a new driveway or a slab for a shed, people don't scroll through websites. They search Google, look at the map, check the photos and reviews and call one of the top three. A strong Google Business Profile gets you into that top three in the suburbs you service.
- ✓Show up for "concreter near me" across your service area
- ✓Win trust with reviews and finished driveway photos
- ✓Get calls straight from Google, even before someone visits your website
- ✓List every service, from slabs and driveways to polished concrete
Local customer, 2 days ago
Ads let you choose the jobs you want, in the suburbs you want.
Google Ads put you at the top when someone is ready to get quotes right now. Meta ads on Facebook and Instagram put your finished driveways in front of homeowners before they even start searching. You pick the jobs worth chasing, like driveways, exposed aggregate or house slabs, and we track what every lead costs.
- ✓Target driveways and slabs, not just small paths
- ✓Only show ads in the suburbs you actually service
- ✓Turn ads up when you're quiet and down when you're booked out
- ✓See your leads and cost per lead in every weekly update
The fastest concreter to reply usually wins the job.
You can't answer the phone halfway through a pour with the truck waiting. A CRM catches every enquiry, replies straight away and reminds you, and your customer, about every quote. Driveways and slabs are big decisions, so steady follow-up keeps you in the running without you chasing every call.
- ✓An instant SMS reply to every new enquiry
- ✓Missed-call text-back while you're mid-pour
- ✓Automatic quote follow-ups until you get an answer
- ✓Every lead, quote and job in one place on your phone
Pick how fast you want to grow.
Start by getting found, add ads when you want more work, then add a CRM when you're ready to scale your concreting business. Upgrade any time.
Visibility
Best for new concreting businesses that need to get onto Google Maps and start collecting reviews.
- ✓Google Business Profile: weekly posts and review replies
- ✓3 social posts a week on Facebook and Instagram
- ✓1 SEO blog post a week
- ✓SEO, with 30 keywords tracked
- ✓Weekly update, monthly report and 45-minute call
Lead Generation
Best for concreters who want a steady flow of driveway, slab and exposed aggregate jobs.
- ✓Google Ads management
- ✓Facebook and Instagram ads management
- ✓2 new ad creatives a month
- ✓Conversion tracking with Tag Manager and Analytics
- ✓Leads and cost per lead in every update
Growth
Best for busy concreting businesses ready to scale without losing big quotes to slow follow-up.
- ✓CRM set up and managed in Pipedrive or Zoho
- ✓Every lead captured automatically with Zapier
- ✓Instant SMS, missed-call text-back and quote follow-up
- ✓Monthly sales pipeline report
Ad spend, software and domains are paid directly by you. 3-month minimum, then month to month. Compare all packages →
Questions concreters ask us.
Can't see your question? Ask it in your free strategy session, or email us at info@chargedupdigital.com.au.
I get most of my work from builders and referrals. Do I need marketing?
Builder work and referrals are great, but you can't control when they come in. Marketing gives you a second, steady source of work for the quiet weeks, and lets you choose the type of jobs you want more of.
How much should a concreter spend on ads?
We recommend starting from about $1,000 a month in ad spend, paid straight to Google and Meta from your own accounts. In your free strategy session, we'll suggest a budget based on your suburbs and the jobs you want.
What happens to my ads when it rains for a week?
You can keep collecting enquiries to quote and book in for when it dries out, or we can turn your ads down while you catch up. It's your call.
Can you target only the suburbs I service?
Yes. Your ads and Google profile are set to your service area, so you're not paying for clicks from people you can't get to.
Will I get enquiries for jobs I don't do?
We tell Google which jobs and searches to ignore, like concrete delivery, premix or concrete cutting if you don't do them, and keep tightening that list every month.
Which CRM is best for concreters?
Pipedrive suits most small teams because it's simple to use on your phone. Zoho suits businesses that want more custom workflows. We set up and run both, and can connect ServiceM8, Tradify or Xero.
How quickly will I see more work?
Your Google profile, tracking and ads are usually live within about 3 weeks. Ads can bring enquiries in the first few weeks of going live, while your Google Maps ranking and SEO keep building month on month.
Let's get your concreting business charged up.
Book a free strategy session. We'll check your Google profile, look at what other concreters in your area are doing and show you how to get more work, whether you sign up or not.