Digital marketing for painters.
Get more work, book more jobs and have a marketing system running while you're on the tools. We set up and run your Google profile, ads and follow-up, then show you the results every week, so you can grow your painting business.
Great painters don't always get the work they deserve.
Quiet weeks between big jobs
Word of mouth is great until it isn't. One wet, slow month and the van repayments still come out.
Price shoppers fill your evenings
People ring five painters and pick the cheapest. You spend nights quoting jobs you were never going to win.
Quotes that go nowhere
You measure up a full exterior repaint on Saturday and never hear back. Nobody followed up, so someone else got the job.
More work, more jobs and a painting business you can grow.
We don't sell you likes or clicks. We set up the marketing systems that bring in work, so you can stop chasing jobs and start choosing them.
Bigger results, less waiting, less effort.
Most marketing makes you wait months, do half the work and guess whether it's working. We built ours the other way round.
More jobs, not more likes
We measure success in enquiries and booked repaints, the things that pay your bills.
You see every lead
Every lead is tracked: where it came from and what it cost. You own your accounts and your data.
Live in about 3 weeks
Your Google profile, tracking and ads are set up and running fast, not months from now.
Done for you
We write the posts, run the ads and follow up the leads. You do the painting.
Our 3-step system to get painters more work.
Every painting business needs the same three things: to be found, to get enquiries, and to turn those enquiries into booked jobs. Tap each step to see what we do.
1Get foundGoogle Business Profile and SEOTap to see how ↓
When someone searches "painter near me" or "house painters Logan", Google shows the map first. We set up and run your Google Business Profile, list every service you offer, from interior and exterior repaints to roof painting and strata work, post your before-and-after photos every week and reply to every review.
2Get leadsGoogle and Meta adsTap to see how ↓
Google Ads put you at the top for high-value searches like "exterior house painting Brisbane" or "roof painting Gold Coast", in only the suburbs you service. Facebook and Instagram ads show your before-and-after photos to homeowners nearby: ideal for repaints before a sale, tired exteriors and interior refreshes.
3Win the jobCRM and automatic follow-upTap to see how ↓
Every enquiry lands in your CRM. The customer gets an instant SMS, missed calls get a text back while you're cutting in, and every quote is followed up automatically until it's a yes or a no.
Pick the one that sounds like you.
Tap the situation that fits your painting business and we'll point you to the right package.
I've just gone out on my own
See Visibility →
I'm good at the work, but my diary has gaps
See Lead Generation →
I quote plenty of jobs, but too many go quiet
See Growth →
Most local painting jobs start with a map search.
When the house is going on the market or the outside is looking tired, people don't scroll through websites. They search Google, look at the map, check the photos and reviews and call one of the top three. A strong Google Business Profile gets you into that top three in the suburbs you service.
- ✓Show up for "painter near me" across your service area
- ✓Win trust with reviews and before-and-after photos
- ✓Get calls straight from Google, even before someone visits your website
- ✓List every service, from interior repaints to roofs and strata
Local customer, 2 days ago
Ads let you choose the jobs you want, in the suburbs you want.
Google Ads put you at the top when someone is ready to get quotes right now. Meta ads on Facebook and Instagram put your before-and-after photos in front of homeowners before they even start searching. You pick the jobs worth chasing, like full exterior repaints, roof painting or repaints before a sale, and we track what every lead costs.
- ✓Target full repaints, not just small touch-ups
- ✓Only show ads in the suburbs you actually service
- ✓Turn ads up when you're quiet and down when you're flat out
- ✓See your leads and cost per lead in every weekly update
The fastest painter to reply usually wins the job.
You can't answer the phone up a ladder with a brush in your hand. And when people ring around for three or four quotes, the painter who calls back first and follows up is the one they remember. A CRM catches every enquiry, replies straight away and reminds you, and your customer, about every quote.
- ✓An instant SMS reply to every new enquiry
- ✓Missed-call text-back while you're on the tools
- ✓Automatic quote follow-ups until you get an answer
- ✓Every lead, quote and job in one place on your phone
Pick how fast you want to grow.
Start by getting found, add ads when you want more work, then add a CRM when you're ready to scale your painting business. Upgrade any time.
Visibility
Best for new painting businesses that need to get onto Google Maps and start collecting reviews.
- ✓Google Business Profile: weekly posts and review replies
- ✓3 social posts a week on Facebook and Instagram
- ✓1 SEO blog post a week
- ✓SEO, with 30 keywords tracked
- ✓Weekly update, monthly report and 45-minute call
Lead Generation
Best for painters who want a steady flow of full repaints, roof painting and pre-sale jobs.
- ✓Google Ads management
- ✓Facebook and Instagram ads management
- ✓2 new ad creatives a month
- ✓Conversion tracking with Tag Manager and Analytics
- ✓Leads and cost per lead in every update
Growth
Best for busy painting businesses ready to scale without losing quotes to slow follow-up.
- ✓CRM set up and managed in Pipedrive or Zoho
- ✓Every lead captured automatically with Zapier
- ✓Instant SMS, missed-call text-back and quote follow-up
- ✓Monthly sales pipeline report
Ad spend, software and domains are paid directly by you. 3-month minimum, then month to month. Compare all packages →
Questions painters ask us.
Can't see your question? Ask it in your free strategy session, or email us at info@chargedupdigital.com.au.
I get most of my work from referrals and builders. Do I need marketing?
Referrals are great, but you can't control when they come in. Marketing gives you a second, steady source of work for the quiet weeks, and lets you choose the type of jobs you want more of.
How much should a painter spend on ads?
We recommend starting from about $1,000 a month in ad spend, paid straight to Google and Meta from your own accounts. In your free strategy session, we'll suggest a budget based on your suburbs and the jobs you want.
How do I get fewer price shoppers?
We point your ads and Google profile at the jobs worth having, like full repaints and roofs, and show real photos and reviews of your work. The aim is fewer tyre kickers and more homeowners who already like what they see.
Can you target only the suburbs I service?
Yes. Your ads and Google profile are set to your service area, so you're not paying for clicks from people you can't get to.
Do you work with painters who do commercial and strata work?
Yes. Strata and commercial jobs are bigger and take longer to win, so they suit Lead Generation and Growth, where every quote is tracked and followed up.
Which CRM is best for painters?
Pipedrive suits most small teams because it's simple to use on your phone. Zoho suits businesses that want more custom workflows. We set up and run both, and can connect ServiceM8, Tradify or Xero.
How quickly will I see more work?
Your Google profile, tracking and ads are usually live within about 3 weeks. Ads can bring enquiries in the first few weeks of going live, while your Google Maps ranking and SEO keep building month on month.
Let's get your painting business charged up.
Book a free strategy session. We'll check your Google profile, look at what other painters in your area are doing and show you how to get more work, whether you sign up or not.